the hunger games campaign

‘LET THE GAMES BEGIN’

 For our campaign we had a various amount of catchy slogans and we found that this was the best. In today’s lesson we created a campaign for our new hunger games training game to be played on different consoles. The consoles we have chosen for this game to be played on are playstation3, Wii, Xbox move and later on a few more new ones. We have specifically chosen the Wii as a top console for it to be played on as we know the Wii was created for families which range from 8-35 who would play games together. We thought our game would be perfect for the Wii as it is an adventure game which involves concentration and team work also there will be online play where you can verse and team up with friends for more enjoyment.

For publicity we have invested in celebrity endorsement, tv ads,online advertisement such as ‘twitter tweets’ and facebook promotions ect..

The celebrity endorsement we have are some of the main characters of the movie as people will automatically notice them in adverts as they recognise them from the film.

-Katniss Everdeen

-Peeta Mellark 

Will be our celebrity endorsement.